{"id":79,"date":"2023-09-19T17:07:33","date_gmt":"2023-09-19T09:07:33","guid":{"rendered":"https:\/\/4399pay.com\/blog\/?p=79"},"modified":"2023-09-20T11:01:44","modified_gmt":"2023-09-20T03:01:44","slug":"facebook%e5%b9%bf%e5%91%8a%e5%91%bd%e5%90%8d%e8%a7%84%e5%88%99-l-%e9%ab%98%e6%95%88%e7%ae%a1%e7%90%86%e5%b9%bf%e5%91%8a%e6%8a%95%e6%94%be%ef%bc%8c%e5%b0%b1%e6%98%af%e8%bf%99%e4%b9%88%e7%ae%80%e5%8d%95","status":"publish","type":"post","link":"\/blog\/archives\/79","title":{"rendered":"Facebook\u5e7f\u544a\u547d\u540d\u89c4\u5219 l \u9ad8\u6548\u7ba1\u7406\u5e7f\u544a\u6295\u653e\uff0c\u5c31\u662f\u8fd9\u4e48\u7b80\u5355"},"content":{"rendered":"<p><strong><strong>\u4e3a\u4ec0\u4e48\u6807\u51c6\u5316\u5e7f\u544a\u6d3b\u52a8\u547d\u540d\u5f88\u91cd\u8981\uff1f<\/strong><\/strong><\/p>\n<p>\u00b7 \u4fbf\u4e8e\u7406\u89e3.<br \/>\n\u00b7 \u91cd\u8981\u4fe1\u606f\u4e00\u626b\u4fbf\u77e5\uff0c\u65e0\u9700\u70b9\u51fb\u8fdb\u5165\u67e5\u770b<br \/>\n\u00b7 \u4fbf\u4e8e\u751f\u6210\u62a5\u544a\u53ca\u6570\u636e\u5206\u6790;<\/p>\n<p><strong><strong>\u6d3b\u52a8\uff08Campaign\uff09\u547d\u540d\u7ed3\u6784<\/strong><\/strong><\/p>\n<p>\u4ee5\u8f6f\u4ef6\u4e3a\u4f8b\uff1a<br \/>\nSystem_Country_Date_CampaignType_Game Name_Additional Information<br \/>\n\u7cfb\u7edf_\u56fd\u5bb6_\u65e5\u671f_\u6d3b\u52a8\u7c7b\u522b_\u8f6f\u4ef6\/\u6e38\u620f\u540d\u79f0_\u9644\u52a0\u4fe1\u606f<\/p>\n<p>System (e.g. AND, IOS)<br \/>\n\u7cfb\u7edf\uff08e.g. \u5b89\u5353, \u82f9\u679c\uff09<br \/>\nCountry (e.g. US, CA, UK )<br \/>\n\u56fd\u5bb6\uff08e.g. \u7f8e\u56fd\uff0c\u52a0\u62ff\u5927\uff0c\u82f1\u56fd\uff09<br \/>\nDate (e.g. 260619\uff0c251218)<br \/>\n\u65e5\u671f\uff08e.g. 20200601, 20200718\uff09<br \/>\nObjective (e.g. MAI, MAE, RF)<br \/>\n\u76ee\u7684\uff08e.g. App\u4e0b\u8f7d\uff0cApp\u4e92\u52a8\uff0c\u5230\u8fbe\u7387&amp;\u66b4\u9732\u9891\u6b21\uff09<br \/>\nApp Name (e.g. GAME123, GAME456)<br \/>\n\u8f6f\u4ef6\/\u6e38\u620f\u540d\u5b57\uff08e.g. xx\u6e38\u620f\uff09<br \/>\nAdditional Information (e.g. Sales, CBO + minROAS)<br \/>\n\u5176\u4ed6\u9644\u52a0\u4fe1\u606f \uff08e.g. \u4fc3\u9500\u7b49\u5176\u4ed6\u9700\u6c42\uff09<\/p>\n<p>Example\uff1a<br \/>\nAND_US_201218_MAI_GAME123_XMAS SALES<\/p>\n<p>\u8fd9\u6837\u4e00\u6765\uff0c\u6211\u4eec\u5c31\u53ef\u4ee5\u8f7b\u6613\u4ece\u540d\u5b57\u5206\u8fa8\u6211\u4eec\u7684\u4ea7\u54c1\uff1a<br \/>\n\u7cfb\u7edf\u662f\u5b89\u5353\uff0c\u6295\u653e\u5730\u70b9\u662f\u7f8e\u56fd\uff0c\u6d3b\u52a8\u5f00\u59cb\u65e5\u671f2018\u5e7412\u670820\u65e5\uff0c\u6d3b\u52a8\u76ee\u7684\u662f\u624b\u673a\u8f6f\u4ef6\u7684\u4e0b\u8f7d\u91cf\uff0c\u8f6f\u4ef6\u662fGame123\uff0c\u6d3b\u52a8\u662f\u5728\u5723\u8bde\u8282\uff08Christmas=XMas\uff09\u4f18\u60e0\u4fc3\u9500\u3002<\/p>\n<p><strong><strong>\u5e7f\u544a\u7ec4\uff08Adset\uff09\u547d\u540d\u7ed3\u6784<\/strong><\/strong><br \/>\n\u4ee5\u7535\u5546\u4e3a\u4f8b<br \/>\nTargeting_Placement_Optimization_Bidding_Gender_Age_Additional Information<br \/>\n\u6295\u653e\u76ee\u6807_\u6295\u653e\u5e73\u53f0_\u4f18\u5316\u76ee\u6807_Bidding\u7684\u65b9\u5f0f_\u6027\u522b_\u6295\u653e\u5e74\u9f84\u6bb5_\u5176\u4ed6\u9644\u52a0\u4fe1\u606f<\/p>\n<p>Targeting (e.g. Borad, Interest, LAL, VBLAL)<br \/>\n\u6295\u653e\u76ee\u6807\uff08e.g. \u5e7f\u6cdb\u76ee\u6807\uff0c\u5174\u8da3\u5b9a\u4f4d\u76ee\u6807\uff0c\u7c7b\u4f3c\u53d7\u4f17\uff0c\u65b0\u51fa\u7684 value based lookalike audience\u00a0\u00a0\uff09<br \/>\nPlacement (e.g. FB, IG, AN, FBAN)<br \/>\n\u6295\u653e\u5e73\u53f0\uff08e.g. Facebook\uff0cInstagram, Audience Network, FB\u548cAN\uff09<br \/>\nOptimization (e.g. Install, AEO, VO)<br \/>\n\u4f18\u5316\u76ee\u6807\uff08e.g. \u4f18\u5316\u4e0b\u8f7d\/\u6309\u7167\uff0c\u4f18\u5316\u53c2\u4e0e\u5ea6\/\u8d2d\u4e70\u6d3b\u52a8\uff09<br \/>\nBidding (e.g. Auto, Manual, Target Cost, Cost Cap)<br \/>\n\u7ade\u4ef7\u65b9\u5f0f\uff08e.g.\u81ea\u52a8\uff0c\u624b\u52a8\uff0c\u7edf\u4e00\u4ef7\u683c\uff0c\u63a7\u5236\u6210\u672c\u5e76\u83b7\u5f97\u6210\u672c\u5185\u6700\u591a\u7ed3\u679c\uff09<br \/>\nGender (e.g. M, F, Mix)<br \/>\n\u6027\u522b\uff08e.g. \u7537\u6027\uff0c\u5973\u6027\uff0c\u7537\u5973\u4e0d\u9650\uff09<br \/>\nAge (e.g. 1824, 2532, 32+)<br \/>\n\u6295\u653e\u5e74\u9f84\u6bb5\uff08e.g. 18-24\uff0c25-32\uff0c40-65+\uff09<br \/>\nAdditional Information (e.g. Playable, Test)<\/p>\n<p>\u5176\u4ed6\u9644\u52a0\u4fe1\u606f<br \/>\nExample\uff1aVBLAL_FBIG_VO_Target_Cost_M_1824_Creative Test<\/p>\n<p><strong><strong>\u5e7f\u544a\uff08Ads\uff09\u5c42\u7ea7\u547d\u540d\u7ed3\u6784<\/strong><\/strong><\/p>\n<p>\u4ee5\u89c6\u9891\u4e3a\u4f8b<\/p>\n<p>Title_Format_Dimension_Length_Additional Information<br \/>\n\u6807\u9898_\u5e7f\u544a\u5f62\u5f0f_\u89c4\u683c_\u957f\u77ed_\u5176\u4ed6\u4fe1\u606f<\/p>\n<p>\u6807\u9898\uff08e.g. \u89c6\u98911\uff0c\u89c6\u98912 \uff09<br \/>\nFormat (e.g. Image, Video, Carousel Video)<br \/>\n\u5e7f\u544a\u5f62\u5f0f\uff08e.g. \u56fe\u7247\uff0c\u89c6\u9891\uff0c\u8f6e\u64ad\u89c6\u9891\uff09<br \/>\nDimension (e.g. Square, Vertical, Landscape, Static)<br \/>\n\u89c4\u683c\uff08e.g. \u65b9\u5f62\uff0c\u9759\u6001\uff0c\u666f\u89c2\uff09<br \/>\nLength (e.g. 6s, 10s, 30s)<br \/>\n\u957f\u77ed\u5c3a\u5bf8\uff08e.g. 6\u79d2\uff0c10\u79d2 \uff09<br \/>\nAdditional Information (e.g. Playable, Test)<\/p>\n<p>\u5176\u4ed6\u4fe1\u606f<br \/>\nExample<br \/>\nVV01_VIDEO_Square_15s_Dark Theme, k6 r1 X9 p2 A<\/p>\n<p><strong><strong>2.\u90a3\u4e48\u8fd9\u6837\u89c4\u683c\u5316\u547d\u540d\u5982\u4f55\u5e2e\u52a9\u6211\u4eec\u89c2\u6d4b\u62a5\u544a\u5e76\u8fdb\u884c\u6570\u636e\u5206\u6790\u5462\uff1f<\/strong><\/strong><\/p>\n<p>\u6211\u4eec\u53ea\u9700\u8981\u89e3\u6790Campaign\uff0cAdset\u548cAds\u7684\u540d\u5b57\u5c31\u53ef\u4ee5\u5236\u4f5c\u51fa\u5982\u4e0b\u7684\u6570\u636e\u8868\uff1a<\/p>\n<p><img loading=\"lazy\" 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[&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":141,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[12,9,14,8],"class_list":["post-79","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2","tag-facebook","tag-visa","tag-14","tag-8"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook\u5e7f\u544a\u547d\u540d\u89c4\u5219 l \u9ad8\u6548\u7ba1\u7406\u5e7f\u544a\u6295\u653e\uff0c\u5c31\u662f\u8fd9\u4e48\u7b80\u5355 - 4399 PAY<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4399pay.com\/blog\/archives\/79\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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